Gail & Rice
original. experiential.

Bill Blatt


bill blatt
creative director

My experiential moment was some time in the summer of 1977, when I went to The Magic Kingdom for the first time. Adventureland completely captivated me. The Jungle Cruise, the Pirates of the Caribbean, the Swiss Family Robinson Treehouse and, above all, the Enchanted Tiki Room congealed into a passion for all things tropical and exotic, which I obsessively indulge in to this day through my basement tiki bar, The Blowfish Lounge.

Iā€™m also a huge Halloween nerd, for which I have The Haunted Mansion to thank. As an Experiential, I get especially excited when we have the chance to bring a specific theme or immersive mood to life. It brings out my inner Disney.