Gail & Rice
original. experiential.

Cody Price

cody price
executive producer

I started my career working as a stage carpenter on our smaller Ford programs but North American International Auto Show was to be the largest yet.  1998 was my first “big show” and I was excited to finally get a chance to participate.

I will remember the set and cars we introduced that year forever. Almost twenty NAIAS shows later, many of the other shows have been forgotten but that first “big show” still stands out today.